Corporate Strategic Plan

The Town of The Blue Mountains continues to advance the Corporate Strategic Project, which will define the Town’s long-term vision, mission and priorities. Thus far, the project has been informed by extensive community engagement and an initial Council workshop held in July.

A second workshop is scheduled for Tuesday, September 9, 2025, at 1:00 p.m. at the Beaver Valley Community Centre, where Council will confirm the plan’s vision, refine draft priorities and review potential actions. The workshop will be open to the public, and a recording of the meeting will be posted to the project webpage. 

A final Council Workshop and public information sessions are planned for this Fall to share the draft plan and gather community feedback before it is presented to Council for approval. 

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The project team would like to thank everyone who attended or viewed the first Council Workshop for the Corporate Strategic Plan on Thursday, July 17. The workshop agenda, presentation deck and meeting recording are available in the “Get Involved” section of this page.

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A Special Meeting of Council has been scheduled on Thursday, July 17, 2025 at 9:00 a.m. for the first Corporate Strategic Plan Council Workshop. During the meeting, StrategyCorp will present the findings of the Current State Review and lead a discussion on visioning and goal setting to shape the development of the draft Corporate Strategic Plan. 

View the Workshop Agenda          View the Presentation Materials

The project team would like to thank all those who attended the Public Open House on Tuesday, June 17. The presentation deck and a recording of the meeting, including the question and answer session, can be found in the "Get Involved" section of this page.

View Get Involved

The Town of The Blue Mountains is inviting residents and community members to provide feedback to help shape the Town’s new Corporate Strategic Plan. A community survey is now open and will remain available until Monday, July 7, 2025. The survey can be accessed online. For those preferring a paper format, copies can be requested by calling (519) 599-3131 ext. 282, or through pickup at Town Hall, The Blue Mountains Public Library and the Craigleith Heritage Depot. 

 View Press Release

The Town of The Blue Mountains proudly announces the launch of the Corporate Strategic Plan project, Our Path Forward: The Blue Mountains Corporate Strategic Plan. To introduce the project, a public open house has been scheduled for Tuesday, June 17, from 5:00 – 7:00 p.m., at Town Hall.

 View Press Release

A Staff Report was presented to Committee of the Whole providing an update regarding the Corporate Strategy Plan project and introducing the project consultant.

 View Staff Report

View StrategyCorp's Presentation

Staff Report SI.25.029 will be presented to the Committee of the Whole on September 15, 2025. The report provides Council with a progress update on the project for information purposes. The report includes an overview of the work completed to date, next steps and additional details on engagement activities.  

Staff Report SI.25.021 was presented to Committee of the Whole providing an update of the Corporate Strategy Plan project and introducing the project consultant.

The report explained that the Corporate Strategic Plan RFP (2025-20-P-SI) was issued on February 19, 2025 and closed on March 13, 2025. In total, twelve submissions were received and evaluated by the Senior Management Team using the scoring criteria outlined in the RFP. The process included an independent evaluation of each proposal submission and formal interviews with the three shortlisted proponents. Through the evaluation process, StrategyCorp received the highest overall weighted score. Their submitted bid was $99,849.00, which was within the approved $100,000.00 project budget. As a result, the project was awarded to StrategyCorp.

The report also requested Council support for a $20,000 contingency budget to support the Corporate Strategic Plan project related to any additional expenses that may arise throughout the project.

Presentation of the report begins at the 0:16:27 mark of the meeting recording.

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Staff Report SI.25.008 was presented to Committee of the Whole on February 3, 2025. The report requested Council direction to endorse the proposed work plan and project approach as detailed and directs staff to initiate the request-for-proposal process to hire a municipal-focused consultant to lead the development of the Corporate Strategic Plan. Committee voted in favour of the staff recommendations, and this decision was adopted by Council at its meeting on February 18, 2025.

Presentation of the report begins at the 1:58:50 mark of the meeting recording.

View Meeting Recording

Staff Report FAF.24.078 was presented to Committee of the Whole on June 17, 2024. The report provided an outline on the Town's historical Corporate Strategic Plans, as well as an overview of the status of the tactics identified in the 2020-2024 Corporate Strategic Plan. The report sought Council direction to establish a Corporate Strategic Plan Task Force to kick start the Town's next strategic planning process. Committee voted in favour of establishing the Task Force, and pre-approved $100,000 from the 2024 budget for the development of the 2025 Corporate Strategic Plan, pending the recommendations of the Task Force. Committee also passed a motion directing staff to prepare quarterly reports on the status of the current Strategic Plan continuing in the third quarter of 2024. These motions were adopted by Council at their meeting on June 24, and, at that meeting, Councillors Gail Ardiel and June Porter, and Mayor Andrea Matrosovs were appointed to the Corporate Strategic Plan Task Force. 

Presentation of the report to Committee begins at the 5:05:30 mark of the meeting recording.

View Meeting Recording

The first phase is focused on project initiation, with the primary objective being aligned on the goals, scope, work plan, and timelines to support project success. The process includes an indepth project kick-off meeting to confirm objectives and success criteria, as well as developing/confirming a Public and Stakeholder Engagement Plan, including mapping target audiences like under-represented groups such as youth and young families. A public-facing brand will also be developed to make the project approachable and relatable to the average resident. Comparator municipalities will also be identified for aspirational benchmarking. 
 

The second phase includes a comprehensive current state assessment to review the Town’s internal and external landscape, identifying key issues and trends for the strategic planning process. This involves thoroughly reviewing existing documents and data such as strategic plans and budgets, culminating in a SWOT and PESTEL analysis. The process will also include extensive internal consultations through interviews and surveys with Council members and Town staff. 

The third phase focuses on strategy development, creating core components of the Corporate Strategic Plan in consultation with Council and leadership and validating these with community members. Key actions include confirming vision and mission statements and conducting workshops with Council and senior management. Significant focus will be placed on broad public engagement, engaging residents and stakeholders through public surveys, pop-up events, and focus groups, reinforcing the strategic plan's alignment with community priorities. A detailed public engagement plan will be shared with Council at a future meeting. 

The last phase involves finalizing the Corporate Strategic Plan and supporting materials for implementation. The draft plan will be presented to Committee of the Whole and Council for adoption. A new business plan template will be developed for staff to align actions with the strategic plan, focusing on roles, responsibilities, and expected outcomes through clear key performance indicators and means of measurement.